- Mollie Staretorp
- Mar 6
- 4 min read
Updated: Jun 17
If you run an accounting or bookkeeping firm, you’re probably no stranger to the question: “Why am I doing this myself?”
The month ends. The quarter closes. The year turns over. And despite your best intentions, you find yourself reviewing intake forms, formatting engagement letters, and triple-checking calendar invites — while also managing clients, tax deadlines, and your team.
In a firm that’s grown past solo practice but isn’t quite at full operational scale, it’s easy to get stuck in the middle. You need more time — but hiring a full-time ops lead or admin manager may feel premature (or too expensive).
That’s where VA support fits in. But not all tasks should be handed off — and not all VAs are equipped to support firms with strict compliance needs and high client expectations.
This guide helps you identify the best tasks to offload, what to keep, and how to think about time differently as a founder.
The Core Tension: Client Delivery vs. Business Operations
Founders in professional services, especially accounting, deal with a tricky double-bind:
You’re responsible for high-stakes client work (compliance, reporting, payroll, taxes)
You’re also expected to run the business — manage people, processes, and revenue
And the “in-between” work — onboarding clients, sending reminders, updating logs — eats more time than anyone admits.
Most firm owners we work with say:
“My inbox is a mess. I miss client questions or key emails.”
“I’m the only one who knows where everything lives.”
“I spend 5 hours a week formatting documents.”
“I’m always answering the same questions — clients, team, or both.”
“I don’t have time to follow up on sales leads.”
These aren’t problems that get solved with more hustle. They require structure — and delegation.
What to Offload to a VA (and How It Helps)
A VA can’t file taxes or give financial advice. But they can handle everything around your delivery that keeps the business running smoothly.
Here’s where VAs are most effective for accounting firm founders:
1. Client Onboarding and Intake
Sending and tracking onboarding forms (via Ignition, GSheet, or your portal)
Sending welcome emails and pre-scheduling intro calls
Confirming receipt of key documents and ID verifications
Logging information in your CRM or project tracker
Why it matters: It keeps clients engaged and reduces your no-show or drop-off rates in the first 2 weeks.
2. Calendar and Deadline Management
Booking client check-ins and quarterly reviews
Blocking time for strategic planning, tax deadlines, or prep
Flagging calendar conflicts and adjusting as needed
Sending confirmations and follow-ups
Why it matters: Keeps your time aligned with what’s urgent — not just what’s loud.
3. Document Prep and Formatting
Formatting proposals, engagement letters, or scopes
Sending e-signature requests via platforms like PandaDoc or Ignition
Updating and organizing client folders in Drive, Dropbox, or your portal
Following up on unsigned or incomplete documents
Why it matters: Ensures consistency and professionalism without burning your time.
4. Admin and Internal Ops
Managing your team task list in ClickUp, Karbon, or Asana
Sending internal reminders or recaps after team meetings
Compiling light reports for internal KPIs or team check-ins
Maintaining contact databases and email templates
Why it matters: Keeps the business running even when you're deep in client work.
5. Light Sales and Marketing Support
Logging inquiries and sending pre-discovery questionnaires
Following up on leads who’ve gone cold
Drafting or scheduling LinkedIn posts or newsletters
Coordinating webinars or virtual meetups
Why it matters: Sustains your pipeline and presence — especially during busy seasons.
What NOT to Offload
Not everything should be delegated. Especially in a compliance-heavy industry like accounting, we recommend founders keep ownership of:
Client financial strategy, tax filings, or personalized advice
Final review of financial statements, returns, or payroll filings
Sensitive client conversations (especially around scope or pricing)
Oversight of audit-related work or legal communications
Think of your VA as the engine room — keeping everything humming, so you can captain the ship.
Real Impact: A Week with a VA vs. Without
Without a VA:
You spend 6 hours per week formatting and sending docs
You fall behind on 2 client emails because they weren’t flagged
You miss a sales follow-up that would have closed a $5K/month retainer
Your team Slack is full of unanswered tool access or SOP questions
You start Monday already behind
With a VA:
You review a prep email with the 3 emails that need your reply — everything else is handled
Your calendar has protected blocks for deep work and review
All new client forms are prepped and ready for your sign-off
Your weekly team meeting is recapped, with next steps assigned
You spend more time thinking — and less time reacting
How We Support Accounting Firms
At EVAWorks, we train VAs to support accounting founders specifically — meaning:
Familiarity with tools like Ignition, Karbon, QuickBooks Online, Airtable, Gusto, and GDrive
Clear understanding of boundaries around financial advice
Systematic approach to SOPs, client communication, and internal task flow
Flexible weekly support (usually 10–20 hours/month to start)
We also help you build the structure before you offload — documenting tasks, tools, and workflows so your VA can start fast and improve over time.
Further Reading
Getting Started with a VA: The First 30 Days
Managing a VA: Tools, Routines, and Boundaries That Work
Behind the Scenes Support: How Family Offices Use VAs to Create Order in Complex Operations